For Boucheron, the notion of "less is more" holds little sway. This year, the Parisian powerhouse celebrated the 20th anniversary of its iconic Quatre collection. Launched in 2004, the Quatre ring stunned the jewellery world with its innovative concept: a single ring showcasing four distinct motifs from Boucheron's archives, crafted in three different gold colours.

The collection's brilliance lies in its versatility. Stackable rings, bracelets, and necklaces allow for infinite personalisation, catering to diverse styles. Embracing this dynamism, Boucheron's "Never Enough" campaign features a global cast of brand ambassadors – Mila Al Zahrani, Han So-He, Alexa Chung, Rola, and Zhou Dongyu – each showcasing how the original design can be transformed to reflect individuality.

Staying true to the Quatre's heritage, the collection has expanded beyond rings. The Quatre Classique reimagines the 2004 design into a stylish collection of chokers and bracelets, offering a modern twist that can be worn together for a statement piece or individually for a touch of elegance.

Further exploring the collection's fluidity, Boucheron has introduced four new, supple pieces – two necklaces, a pair of earrings, and the pièce de résistance: a fully articulated Quatre ribbon. This versatile creation transcends traditional boundaries, transforming into necklaces, bracelets, belts, or even a hair adornment.

Adding a touch of opulence, the Quatre Radiant Edition necklaces showcase the same articulated brilliance, with each motif set with a specific diamond cut for a truly dazzling display.

For those who truly embrace the "more is more" philosophy, Boucheron unveils a stunning collared necklace composed of fifty individual Quatre rings, crafted for a truly unforgettable statement piece. A unique Quatre bracelet takes the form of a spool, offering two cuff bangles and ten individual bracelets that can be arranged according to the wearer's whim.

To mark this milestone in grand fashion, Boucheron has brought out limited-edition versions of the Quatre Classique. One iteration features vibrant yellow sapphires and spessartite garnets, adding a touch of edge with brown PVD and another fully diamond-encrusted version

Beyond two decades of success, the Quatre collection embodies Boucheron's legacy: meticulously crafted pieces steeped in history, a celebration of unconventional innovation.

boucheron.com