Princess Noor bint Asem champions emotional intelligence and mental well-being at the United Nations
Sondos Elgebaly
Wearing a stylish suit by Dolce & Gabbana
HRH Princess Noor bint Asem of Jordan took part in a meeting at the United Nations headquarters in Geneva, Switzerland, on Tuesday. An advocate for mental health and well-being, she is passionate about promoting mental wellness for individuals and communities around the world, highlighting the benefits of positive education, well-being, and mental health.
The Princess rocked a sleek, sophisticated ensemble – a tailored grey Dolce & Gabbana, pairing a sharply cut jacket with a flowing midi skirt – for the United Nations meeting and delivered a powerful address.
In her speech, she said, “Sitting here together, it feels more urgent than ever that we gather at a time when the world is changing faster than the human nervous system can adapt.” She continued, “In the face of global complexity, presence starts here — in recognising the human being before the mandate behind them.”

“The agenda of this conference reminds us that supporting the well-being of those advancing human rights is not optional. It is foundational to strengthening trust and empathy. And sustainable solutions, and yet our systems rarely make space for this inner dimension of our work. This is the gap I'm addressing,” she added
Princess Noor, founder of the Moments platform and author of Well-being Moments—a collection of children’s books designed to foster emotional intelligence and mindfulness in young minds—explained her mission clearly: “I created Moments Early Years because I believe the future depends on the emotional stability of the next generation. Schools prepare children academically but not emotionally. We teach them to think but not to regulate. We prepare them to perform, but not to endure. My mission is simple, yet urgent: to ensure one million children develop the inner stability, safety, and self-awareness every child has a right to — because resilience is a human right, not a privilege.”

Princess Noor highlighted a powerful message on emotional intelligence, stressing that the foundation of future leadership begins in childhood. A child who can regulate their nervous system grows into an adult who can regulate conflict; a child who learns to pause becomes a leader who chooses dialogue over division; and a child who feels safe within becomes a citizen who contributes outwardly. She emphasised that while the world focuses on preparing for AI, climate pressures, displacement, and geopolitical instability, none of that preparation will matter unless we strengthen the human nervous system that must respond to these challenges.
The event focused on strengthening the well-being of human rights defenders and the communities they serve. The session highlighted the importance of mindfulness and mental-health practices within diplomacy and human rights work.
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