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    Shiseido unveils its flagship store at Dubai Mall

    Mahak Saxena

    The city's second outpost is now open

    Japanese beauty brand Shiseido, with over 150 years of heritage, has opened its flagship store in Dubai Mall. The expansion, in partnership with Majid Al Futtaim, marks a significant step in Shiseido's mission to redefine the beauty landscape in the Middle East.

    Located on the first floor opposite to the ice rink, Shiseido’s new store provides an immersive and shopping experience. Beauty enthusiasts can explore bestsellers, including the Ultimune Power Infusing Concentrate for its anti-aging benefits and the Synchro Skin Self-Refreshing Foundation for its long-lasting coverage. Fragrances like the Ever Bloom Eau de Parfum and Bleu de Shiseido are also available.

    Expert beauty therapists are on hand to offer personalised skincare consultations, ensuring you find the products best suited to your complexion. The store's modern design reflects Shiseido's commitment to innovation and excellence in beauty.

    To celebrate the grand opening, Shiseido presented a unique, branded ice rink show at the mall. This captivating performance blended tradition with modernity, a fitting tribute to Shiseido's rich heritage and its constant pursuit of groundbreaking beauty solutions.

    The opening of Shiseido's new Dubai Mall flagship store underscores the brand's global commitment to beauty. This expansion brings their transformative skincare and makeup expertise to the region, redefining luxury beauty and empowering individual expression.

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